How Dealius Helped a Growing Land Brokerage Company Boost Productivity


Davidson Bogel is a Dallas based land investment advisory group and brokerage that has experienced an incredible growth in a short period of time. The company launched its operation in 2015 and within three years has grown into one of the one of the most successful firms throughout the Dallas/Fort Worth metroplex region. The firm now boasts nearly 20 employees and has closed numerous transactions in nearly every asset class throughout the sector, ranging from development-driven acquisitions and dispositions, including retail, office, medical, multi-family and single-family land, to grocery-anchored single-tenant retail pad sites to iconic urban redevelopment projects.


With this rapid growth came the need to identify ways of improving company efficiencies and productivity, particularly when it came to managing the firm’s transactional data. When the company was first established deals were tracked through Excel spread sheets. The Davidson Bogel team believed it was extremely valuable to have a paperless system for reviewing transactions and accounting, particularly when it came to splitting commissions. However, being a specialist in land deals made the hunt for the ideal system that much harder.


Office Manager

We couldn’t identify a technology program that was a good fit for us, particularly because our firm is so focused on land brokerage. We tried out a few systems but nothing stood out as the ‘right’ one that could properly address our unique business needs. But then we discovered Dealius and it was everything we had been looking for.


For over two years the firm searched for a software program that would eliminate this need for spreadsheets and help better manage their broker commission payouts as well as their deal pipeline. After reviewing Dealius, Davidson Bogel instantly recognized it as the solution they had been hoping to find: a system that was easy to understand, would drastically reduce the time spent on routine tracking tasks and one that could be deployed quickly throughout the firm. The management team began to roll out Dealius to all its employees and after a brief learning curve, the system’s impact was felt with better deal tracking, substantial time savings, and faster completion of commission payouts. What particularly stood out for Davidson Bogel was how the Dealius team created a unique deal tracking system that catered to their requirements as a land brokerage company.


Office Manager

What used to take a week now takes a day. We also love the overall look and design of the product, not to mention it’s one of the most intuitive systems we have ever seen. Dealius is affordable, flexible and easy to use and we would give it a near perfect rating.


Transaction Manager

Everyone loves the simplicity of the system! Our brokers love the convenience of electronic deal tracking and on the business administration side, it offers the checks and balances we need to stay organized.